Amway

Product styling and set design for Artistry skincare, built around a fresh, botanical visual language. The concept combines glass, water, soft turquoise tones and natural elements to highlight the products' ingredients, textures and hydrating qualities. One of the main production challenges was sourcing blooming flowers in Moscow in the middle of winter that visually resembled the chia plant used in the product line. The final botanical selection helped create a natural, delicate composition while keeping the overall image clean and contemporary.